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Brett Thirup
Rethinking the Warehouse: From Overhead to Opportunity
Warehousing has long been viewed as a necessary operational expense — a support function rather than an opportunity. But in today's environment of labour constraints, rising service expectations, and constant change, this perception is outdated. This session will explore how to unlock strategic value from your warehouse through smarter design, inspired processes, scalable automation, and staged deployment. By shifting your perspective, you can transform your warehouse from a reactive cost centre into a proactive, high-performing, and future-ready operation that delivers measurable value across the business.
About Brett:
Brett Thirup is a dynamic and results-oriented executive with three decades of experience in logistics automation, leading complex business transformations, driving market expansion, and delivering operational excellence.
Brett, as Managing Director, leads SSI SCHAEFER across Australia and New Zealand with a hands-on approach and deep cross-functional expertise spanning engineering, sales, operations, and strategy. His leadership ensures seamless alignment between advanced technology, financial performance, and customer success.
Renowned for his customer-centric philosophy, Brett is committed to building strong partnerships, taking the time to understand each operation, and delivering efficient, cost-effective, and fit-for-purpose solutions that set new industry benchmarks.
Key Learnings:
- Strategic Mindset Shift – Learn how to reposition your warehouse as a business enabler.
- Fit-for-Purpose Transformation – Understand the power of tailored, scalable solutions that align with your operation's size, goals, and complexity.
- Smart Investment, Smarter Scaling – Discover how staged deployment and data-driven decision-making reduce risk, improve efficiency and improve long-term ROI.